Mobile for Retail

Your customers love
your brand. And they
all have a cellphone.

Retail brands earn trust at the register and in the app — but that relationship ends between purchases. Branded mobile turns loyalty into a monthly billing relationship. Your name on their plan. Your perks tied to their service. A $141/month financial relationship with the people who already trust you.

Included day one
Branded storefront White-labeled mobile app Customer self-service portal Reach Central back-office SIM + eSIM activation Billing engine Payment processing L2/L3 support from Reach Lifecycle communications Reporting & dashboards Standard APIs
Add-ons available
SSO for agents & customers Product bundle integration Custom app hosting Custom homepage
The Customer Experience

Every plan comes
with your perks.

Customers don't just get a phone plan — they get a mobile membership tied to your brand. Discounts, early access, rewards, events — whatever your brand offers, it lives in the app, tied to their service.

Member Perks
Your Brand Mobile
🏷️
15% off all orders
Applied automatically at checkout
📦
Free shipping, always
No minimum order required
Early access — 24 hrs
Sales & new collection drops
🎁
Member-only events
Seasonal previews & pop-ups
2× reward points
On every purchase
The Problem

Retail is high-frequency.
Loyalty is fragile.

Customers shop where it's convenient. They carry five loyalty apps and use one. They sign up for your points program and forget about it. And when a competitor offers 20% off, the relationship you spent years building disappears overnight.

The brands that survive this aren't out-discounting their competitors. They're owning a service relationship — one their customers pay for monthly, built around perks tied to their brand. Mobile is that relationship.

The Loyalty Gap
90%
of adults belong to at least one loyalty program — yet true loyalty has fallen to just 29% in 2026. Customers are enrolled. They're not engaged.
The Discount Trap
70%
Average global cart abandonment rate — discounts trained customers to wait, not return. Price-based loyalty makes churn worse, not better.
The Mobile Opportunity
60%
of all e-commerce purchases now happen on mobile — but your brand's mobile presence is still an app customers delete and a push notification they mute.
The Mobile Shift

Mobile changes
the loyalty equation entirely.

A branded mobile service isn't another loyalty program. It's a monthly relationship your customers choose to keep — and that keeps you in their pocket every day.

A monthly relationship, not a transaction

Your customer pays their mobile bill once a month. Your brand is on that bill. That's a financial relationship — and it creates switching friction no competitor can simply discount away.

✗  Episodic purchases
✓  Monthly recurring

Your name on their bill. Every single month.

Right now, your customer pays $141/month to a carrier that has nothing to do with you. When they have your branded mobile plan, that monthly payment — and every service interaction that comes with it — belongs to your brand, not a carrier's.

✗  A carrier's billing relationship
✓  Yours

Switching friction competitors can't buy

You can't loyalty-program your way out of a price war. But customers don't switch their phone plan every time a competitor runs a promotion. Mobile creates the kind of stickiness that lives above the discount game.

✗  Price-based loyalty
✓  Service-based lock-in
How Launch Works

Fast to market.
Deeper as you grow.

Retail brands don't need a long runway to prove demand. You start with a fast, production-grade path — and integrate deeper into your existing stack over time.

1

Launch with pre-configured, compliant mobile flows

Reach provides production-ready enrollment, activation, and billing — your brand on top. No custom build required to get to market. Most retail brands are live within weeks.

2

Activate your first segment — loyalty members, top spenders, or both

Start with the audience most likely to adopt — your highest-LTV members. Measure attach rates, gather signal, and build the business case for broader rollout with real data.

3

Connect into your existing loyalty and commerce stack

As the program scales, integrate Reach into your loyalty platform, CRM, POS, payment gateway, or customer data platform. The API is built for it — you go as deep as your roadmap allows.

4

Scale with confidence — new geographies, tiers, and offers

Add new markets, open enrollment to broader segments, introduce family plans, or bundle broadband alongside mobile. The platform is multi-tenant and built to scale as you grow.

There's one launch path. It just gets more connected — and more valuable — over time.
$0 to launch
25+ MVNOs launched
100k+ users powered
Next Steps

See what retail mobile
looks like for your brand.

We'll map what a launch looks like for your specific customer base, loyalty structure, and existing tech stack — in one conversation.

Market statistics sourced from third-party research (Open Loyalty, Gallup, SHRM, CTIA, Deloitte). Sources available on request. Reach operational claims reflect the company's own data.